League’s Story

To celebrate League’s 10th anniversary, I creative directed a commemorative video interview featuring the company’s founder and CEO, Mike Serbinis. The goal was to tell the company’s origin story in a more elevated, cinematic way than past internal videos. Something that felt polished, personal, and reflective of how far the brand had come.

I sourced an off-site location to bring a fresh, authentic visual tone, and led the creative direction across scripting, framing, editing and production quality. Working closely with a professional film crew, we captured a relaxed but articulate interview that highlighted Mike’s voice and vision—balancing professional polish with real human storytelling.